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ARTICLES
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Saving Your Customers From Defection NOW

Put Loyalty (The Right Kind) on Your Christmas List

Griffin Group Win-Back Research Study

Using the Web to Listen to Customers

Consultant tells how to win back business that has strayed

Unanticipated value may be the best kind

Customer-loyalty development evolves in stages

Keep your customer loyal, not just satisfied

How to win customer loyalty race

Building clients trust

Loyalty programs can reap financial rewards

Adapting to customers is vital to firms success

Positive word-of-mouth originates with product

Five steps to earning loyalty from employees

Lost customers can be returned to your fold

How to keep old clients while chasing new ones

Boosting staff loyalty can boost customer loyalty

Customer satisfaction, loyalty different animals

Setting up a system for getting, keeping clients

Cracking CODE helps preserve clients' loyalty

Airline mishap provides lesson in crisis conduct

Trail to success lies in following your orders

Entire customer chain must be part of change

Satisified customers ensure strong business

Surveying workers can improve loyalty of staff